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Session
Description:
This session will look at
the results of the omnibus small-business survey that Aite
Group conducted in April 2006 with regard to the items on
electronic bill presentment and payment (EBPP). It will
consider the reported use of online sites for bill reviewing
and paying by small businesses. It will look at small
business interest with regard to viewing multiple bills on a
single site and making a single payment for multiple bills
from the same provider. This session will identify
opportunities for financial institutions to differentiate
their online offerings from biller-direct sites as well as
methods to encourage further adoption. Small businesses are
an underserved market and one where financial institutions
can leverage key strengths to compete very effectively.
As a result of attending this session, participants will:
- Have quantified
information regarding business practices and interests
of small-businesses regarding EBPP, including
sub-segmentation;
- Understand challenges
to adoption of EBPP as identified by small-businesses;
- Understand
opportunities to differentiate financial institution
EBPP solutions from biller-direct sites;
- Understand success
requirements for offering EBPP to small businesses.
This presentation is
appropriate for senior product and marketing managers at
banks and credit unions that are focused on the Small
Business Segment. Product and marketing managers at vendors
that support banks in offering products to Small Businesses
will also benefit from the presentation.
About Nancy Atkinson:
Nancy Atkinson is a senior analyst at Aite Group, LLC. She
specializes in wholesale banking issues including trade
finance, treasury management, foreign exchange, financial
supply chain management, and wholesale payments.
Prior to joining Aite Group, LLC, Ms. Atkinson was a First
Vice President of Institutional Marketing at Mellon Bank.
During her more than 20-year tenure at Mellon, Ms. Atkinson
developed new products and services, focused on
cross-selling institutional services, and introduced new
eCommerce supported services. She worked extensively in
Global Cash Management (GCM) and with Mellon Lab and Online
Services, and supported electronic payment products,
including Wire Transfer, Automated Clearing House (ACH),
Electronic Data Interchange (EDI), and the private-labeled
business of GCM.
Ms. Atkinson is a former Vice Chairperson of the National
Automated Clearing House Association (NACHA) Cross-Border
ACH Council that developed U.S.-Canada-Mexico cross-border
ACH capabilities. She is, also, a former Executive Committee
Member of the Financial Services Technology Consortium (FSTC),
where she prototyped the Bank Internet Payment System (BIPS),
an early eXtensible Markup Language (XML) based protocol.
Ms. Atkinson has spoken at a number of domestic and
international venues, including NACHA’s Payments, TEXPO
(regional AFP), Phoenix-Hecht, Infoline’s Graduate School of
Electronic Payments, the National Association of State
Treasurers and International Payment Systems.
Ms. Atkinson is a Certified Cash Manager (CCM), and a
formerly Accredited Automated Clearing House Professional (AAP).
She holds an MBA from Cornell University and a BA from
William Smith College.
About Aite Group:
Aite Group is a leading independent research and advisory
firm focused on business, IT and regulatory issues and their
impact on the financial services industry.
Aite Group was founded by leading industry experts in
Banking and Securities & Investments. The corporate
philosophy of Aite Group is firmly rooted in the founders'
belief that in today's rapidly evolving financial services
industry, clients seek comprehensive, timely, actionable
advice.
Aite Group seeks to become a true partner, advisor, and
catalyst by exchanging ideas and challenging basic
assumptions to ensure that our clients always stay one step
ahead of the competition.
www.AiteGroup.com
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